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Trupanion Adds Insurance Benefits for Therapeutic Pet Food Consumption

Pet insurance company Trupanion added benefits for Hill’s line of veterinary therapeutic pet foods to its cat and dog insurance, Trupanion reported today.

The insurance covers half the cost of Hill’s therapeutic pet foods for two months, followed by a discount on the monthly insurance premium for continued feeding of Hill’s therapeutic pet food. The insurance benefits apply to Hill’s Prescription Diet and Hill’s Science Diet Healthy Advantage pet foods, both of which are available exclusively through veterinary channels.

According to Trupanion founder and CEO Darryl Rawlings, the Seattle-based company is lowering premiums for policy holders who continue to feed Hill’s therapeutic pet foods to their pets because it leads to a better outcome from an actuarial standpoint. He said the amount of the premium reduction will vary based on the animal and the condition.

Veterinary healthcare teams can find out more information about the program through their Trupanion Territory Partner or by calling 1-800-569-7913, then pressing #1.

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